The video and computer games are gaining traction in the enterprise and educational arenas as a means to teach new skills to a generation of young adults raised on video games. According to marketing consultancy The Apply Group, between 100 and 135 of the Global Fortune 500 will use gaming for instructional applications by 2012. [citation]
IBM has quite a bit of resources in Serious Games, if one know where to look.
- Games solutions and interactive entertainment solutions
- Games and Interactive Entertainment e-Kit
- Online Game Prototype [pdf]
- On 3D Internet and Virtual World
- IBM is also working with Brandeis International Business School (IBS) to pilot test “Innov8″ – a serious game geared to teach young MBA and IT students and professionals how to compete in business, bridge gaps between business and IT teams. The interactive, 3-D game has the look and feel of a video game, but corresponds with non game events such as business operations. [news]
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